26 Jun 2021

Android apps on Windows 11, App Store Search Ads hit China, Apple argues against sideloading

The app industry grew with $218 billion downloads and $143 billion in global consumer spend in 2020. Consumers last year also spent 3.5 trillion minutes using apps on Android devices alone. And in the U.S., app usage surged ahead of the time spent watching live TV. Currently, the average American watches 3.7 hours of live TV per day but now spends four hours per day on their mobile devices. Apps aren’t just a way to pass idle hours — they’re also a big business. In 2019, mobile-first companies had a combined $544 billion valuation, 6.5x higher than those without a mobile focus. In 2020, investors poured $73 billion in capital into mobile companies — a figure that’s up 27% year-over-year.

This week, there’s big news with the expansion of Android apps to Windows. Apple also came out swinging against sideloading and expanded its profitable Search Ads business to China…with more than a few caveats. Meanwhile, TikTok launched its own take on mini-apps after tests, making its videos more interactive.

Microsoft shocked observers this week at its Home windows 11 occasion with information that it’ll make Android apps out there on the subsequent model of its working system. The apps will run natively on Home windows 11 and might be downloaded from Amazon’s Appstore by the brand new Home windows Retailer included within the up to date OS. They’ll additionally be capable of being built-in into the Begin menu and pinned to the taskbar, and may have a tile or “window” as a part of the OS’s new utility placement person interface.

They’ll also be able to be integrated into the Start menu and pinned to the taskbar, and can tile or “window” as part of the OS’s new application placement user interface.

The Amazon partnership will bring increased attention to the Amazon Appstore, whose importance has somewhat fizzled over the years given the general lack of investment and its close ties to Amazon Fire devices, which are outsold by iPad.

App developers today tend to focus initially on the App Store and Google Play, not Amazon’s Appstore. However, bringing some 3 million Android apps to Windows users opens up a huge new potential market for Android. But could it actually make coding for “iOS first” less of a given for certain types of applications — like those that complement the productivity environment enabled by a Windows PC, perhaps?

In the near term, more consumers may begin to sideload the Amazon Appstore app on their Android devices for their paid app installs in order to gain access to the cross-platform support a Google Play version would not necessarily provide.

Microsoft noted during the event that it’s partnering with Intel to use its Intel Bridge technology to make this Appstore integration possible on x86 systems. However, the Intel-powered apps will also run on AMD and Arm processors, The Verge noted, though the technical details of how that will work were not immediately available.

Microsoft demonstrated how the app integration would work by showing off TikTok running in a vertical format on the new Windows OS during the event. This may not have been the best example, as TikTok has a fairly usable website for watching videos.

Meanwhile, the image of the Amazon Appstore in the Windows Store showed other apps including those from Ring, Uber, Yahoo, Khan Academy, Kindle, Game of War: Fire Age, My Talking Tom Friends, and more, which indicates this is a comprehensive rollout. Ahead of this news, Amazon announced it would soon lower its cut on app developer revenues from 30% to 20%, as part of a new program for small businesses. The program, which also includes promotional credits for AWS, could help boost developer support for the Appstore.

Plus, on the larger Windows Store, non-game developers can keep 100% of their revenue if they use their own payment platforms for in-app purchases. Apps and games using Microsoft’s payment platform split the revenue with the company at 85%/15% and 88%/12%, respectively. This sort of commission structure combined with the introduction of Android apps makes the Windows Store seem more developer-friendly than Apple’s App Store, which Microsoft likely hopes will keep it out of antitrust crosshairs.

Apple launches Search Ads in China

Apple this week brought its search advertising business to China five years after its U.S. debut. The system allows developers to bid on an advertising slot based on keywords users search for in the App Store. Though the move opens up a major new market for app developers, the system in China is fairly complex and comes with several caveats.

Developers will need to upload documents, including business licenses and other files, that confirm their account has been approved before being able to run ads. Apple may then submit these documents to third-party databases and government entities for validation. According to Apple’s guidelines, the industry-specific licenses required exclude most foreign businesses from directly advertising in mainland China. Instead, they’ll need to work with local partners who will run ads on their behalf. The expansion for now only includes the Search Ads in the App Store and not the newly added Search Tab ads, where developers can bid on a slot directly on the Search tab in the App Store itself.

02 Dec

Square is changing its name to Block

Square is changing its name to Block

Image Credit : Getty images

01 Dec

Elon Musk shills a $50 Tesla Cyberwhistle with a joke about whistleblowers

Elon Musk shills a $50 Tesla Cyberwhistle with a joke about whistleblowers

Image Credit : Tesla

29 Nov

eBay acquires the sneaker authentication business from partner Sneaker Con Digital

eBay acquires the sneaker authentication business from partner Sneaker Con Digital

Image Credit : Techcrunch

28 Nov

Livestream shopping launched by twitter

Livestream shopping launched by twitter

Image Credit : Twitter

25 Nov

Uber will shut most of its services in Belgium tomorrow after court ruling

Uber will shut most of its services in Belgium tomorrow after court ruling

Image Credit : Getty images

24 Nov

Digital ID cards in Apple will now be released in 2022

Digital ID cards in Apple will now be released in 2022

Image Credit : Apple

24 Nov

TikTok-like vertical video feed is tested by Spotify app

TikTok-like vertical video feed is tested by Spotify app

Image Credit : Bryce Durbin

23 Nov

Family locator service, life 360 decides to acquire tile for $205 million

Family locator service, life 360 decides to acquire tile for $205 million

Image Credit : Techcrunch

22 Nov

Apple’s fully self-driving electric car maybe launched in 2025

Apple’s fully self-driving electric car maybe launched in 2025

Image Credit : Google

21 Nov

Apple responds to story accusing it of buying ads on Google to promote App Store apps

Apple responds to story accusing it of buying ads on Google to promote App Store apps

Image Credit : Google

20 Nov

Elon musk mailed all his employees about listening to music at work which signifies him being a cool boss

Elon musk mailed all his employees about listening to music at work which signifies him being a cool boss

Image Credit : Google

18 Nov

VR glove startup says Meta’s recently unveiled prototype is ‘substantively identical’ to their own device

VR glove startup says Meta’s recently unveiled prototype is ‘substantively identical’ to their own device

Image Credit : Meta

17 Nov

Companion app Threads of Instagram will be shut down by year end

Companion app Threads of Instagram will be shut down by year end

Image Credit : Instagram

17 Nov

Spotify’s new Podcast Subscriptions expand to global markets

Spotify’s new Podcast Subscriptions expand to global markets

Image Credit : Bryce Durbin

16 Nov

Api, facebook’s new academic research, opens in early access

Api, facebook’s new academic research, opens in early access

Image Credit : Techcrunch

14 Nov

Apple lost it’s request to delay App store changes

Apple lost it’s request to delay App store changes

Image Credit : Getty images

12 Nov

New clip-sharing feature introduced by Amazon Prime Video app

New clip-sharing feature introduced by Amazon Prime Video app

Image Credit : Amazon

12 Nov

TikTok-like Text-to-Speech and Voice Effects tools added to Instagram Reels

TikTok-like Text-to-Speech and Voice Effects tools added to Instagram Reels

Image Credit : Instagram

11 Nov

Paytm,digital payment giant, to become the largest IPO in india’s tech boom

Paytm,digital payment giant, to become the largest IPO in india’s tech boom

Image Credit : Google

11 Nov

Fewer subscribers added to Disney+ than expected this quarter

Fewer subscribers added to Disney+ than expected this quarter

Image Credit : Getty images

09 Nov

App Store listing reveals Instagram’s creator subscriptions nearing launch

App Store listing reveals Instagram’s creator subscriptions nearing launch

Image Credit : Getty images

09 Nov

Venmo checkout option is being added to Amazon next year

Venmo checkout option is being added to Amazon next year

Image Credit : Venmo

09 Nov

Chinese music reservoir expanded by apple music via tencent deal

Chinese music reservoir expanded by apple music via tencent deal

Image Credit : Getty images

08 Nov

Facebook’s ‘meta-existential’ pivot for survival

Facebook’s ‘meta-existential’ pivot for survival

Image Credit : Techcrunch

02 Nov

No more facial recognition on Facebook

No more facial recognition on Facebook

Image Credit : Getty images

29 Oct

Is Toyota’s new SUV the next Tesla?

Is Toyota’s new SUV the next Tesla?

Image Credit : The verge

28 Oct

Facebook is now ‘Meta’

Facebook is now ‘Meta’

Image Credit : Facebook

28 Oct

Camera notch in Facebook’s Meta watch (leaked)

Camera notch in Facebook’s Meta watch (leaked)

Image Credit : Facebook

28 Oct

Apple lost $6 billion to chip shortage and manufacturing delays in Q4

Apple lost $6 billion to chip shortage and manufacturing delays in Q4

Image Credit : The verge

20 Oct

Facebook is planning to get a new group name to revamp image

Facebook is planning to get a new group name to revamp image

Image Credit : Google

19 Oct

Facebook tests a new option for cross-posting your Facebook feed posts to Instagram

Facebook tests a new option for cross-posting your Facebook feed posts to Instagram

Image Credit : Techcrunch

16 Oct

AI is helping to make breast cancer a history

AI is helping to make breast cancer a history

Image Credit : Getty images

16 Oct

Apple appeals Epic Games suit, Google files a counterclaim and Twitter adds more ads

Apple appeals Epic Games suit, Google files a counterclaim and Twitter adds more ads

Image Credit : Techcrunch

12 Oct

User profiles, watchlists and an improved ‘Ambient Mode’ is added to Google Tv

User profiles, watchlists and an improved ‘Ambient Mode’ is added to Google Tv

Image Credit : Google

11 Oct

Festival hosted by Tesla at Berlin gigafactory to announce start of production by December

Festival hosted by Tesla at Berlin gigafactory to announce start of production by December

Image Credit : Techcrunch

08 Oct

New audio features announced by Youtube, aiming at making videos more accessible

New audio features announced by Youtube, aiming at making videos more accessible

Image Credit : Getty images

08 Oct

Google and YouTube won’t allow ads or monetized content pushing climate denial

Google and YouTube won’t allow ads or monetized content pushing climate denial

Image Credit : Getty images

08 Oct

Sophia, the first android with citizenship, now wants to have a robot baby

Sophia, the first android with citizenship, now wants to have a robot baby

Image Credit : Twitter

07 Oct

Prompts are tested by Twitter that will warn you when a conversation has bad vibes

Prompts are tested by Twitter that will warn you when a conversation has bad vibes

Image Credit : Twitter

07 Oct

New feature added to GOOGLE flights that displays estimated carbon emissions for trips

New feature added to GOOGLE flights that displays estimated carbon emissions for trips

Image Credit : Getty images

06 Oct

Google wants to use artificial intelligence to time traffic lights more efficiently

Google wants to use artificial intelligence to time traffic lights more efficiently

Image Credit : Google

05 Oct

Co-streaming rolls out to all creators on Facebook Gaming

Co-streaming rolls out to all creators on Facebook Gaming

Image Credit : Facebook

05 Oct

Why did Facebook, WhatsApp and Instagram disappear? They are slowly returning now!

Why did Facebook, WhatsApp and Instagram disappear? They are slowly returning now!

Image Credit : Techcrunch

03 Oct

Record-breaking number of vehicles were delivered by Tesla in third quarter

Record-breaking number of vehicles were delivered by Tesla in third quarter

Image Credit : Tesla

28 Sep

Amazon announced from smart thermostats to security robots this morning

Amazon announced from smart thermostats to security robots this morning

Image Credit : Amazon

28 Sep

New mobile games are launched by Netflix in Poland, Italy and Spain as a members-only perk

New mobile games are launched by Netflix in Poland, Italy and Spain as a members-only perk

Image Credit : Netflix

23 Sep

After 13 years at the company, Facebook’s CTO will step down

After 13 years at the company, Facebook’s CTO will step down

Image Credit : Techcrunch

23 Sep

While doubling the revenue, European cloud infrastructure vendors lost market share

While doubling the revenue, European cloud infrastructure vendors lost market share

Image Credit : Getty images

23 Sep

Facial gesture controls and handwriting recognition accessibility features added in android

Facial gesture controls and handwriting recognition accessibility features added in android

Image Credit : Google

23 Sep

Group chats with attendees will now be included in Google Calendar events

Group chats with attendees will now be included in Google Calendar events

Image Credit : The verge

22 Sep

COVID-19 vaccination cards can now be verified from Apple wallet

COVID-19 vaccination cards can now be verified from Apple wallet

Image Credit : Apple

21 Sep

Free plan launched by netflix in kenya to boost growth

Free plan launched by netflix in kenya to boost growth

Image Credit : Getty images

16 Sep

Kids started stealing their school’s soap dispensers for a viral challenge in TikTok

Kids started stealing their school’s soap dispensers for a viral challenge in TikTok

Image Credit : Getty images

15 Sep

‘Gaming for Inclusion’ esports event held by Xbox and Special Olympics

‘Gaming for Inclusion’ esports event held by Xbox and Special Olympics

Image Credit : Microsoft / Special Olympics

15 Sep

Macro, low-light and cinema-focused updates brought to Apple iPhone 13 Pro camera

Macro, low-light and cinema-focused updates brought to Apple iPhone 13 Pro camera

Image Credit : Apple

15 Sep

A head of news from NPR is hired by Clubhouse to build out publisher relationships

A head of news from NPR is hired by Clubhouse to build out publisher relationships

Image Credit : Getty images

14 Sep

Kindle software redesign is released by Amazon to make navigation easier

Kindle software redesign is released by Amazon to make navigation easier

Image Credit : Amazon

14 Sep

Mailchimp sold at $12B deal to intuit

Mailchimp sold at $12B deal to intuit

Image Credit : Gado

11 Sep

Twitter tries communities, Epic trial forced App Store changes while Android 12 launch is near

Twitter tries communities, Epic trial forced App Store changes while Android 12 launch is near

Image Credit : techcrunch

10 Sep

NYC sued for limiting fees the apps can charge restaurants by Uber Eats, Grubhub, DoorDash

NYC sued for limiting fees the apps can charge restaurants by Uber Eats, Grubhub, DoorDash

Image Credit : Getty images

09 Sep

An AI-powered music recording app is launched by Tape It for iPhone

An AI-powered music recording app is launched by Tape It for iPhone

Image Credit : Tape It

08 Sep

Twitter wants you to tweet not just the followers but also the interest-based communities

Twitter wants you to tweet not just the followers but also the interest-based communities

Image Credit : Twitter

08 Sep

Big ol’ full-width photos and videos are being tested by twitter

Big ol’ full-width photos and videos are being tested by twitter

Image Credit : twitter

07 Sep

September 14 is Apple’s next event

September 14 is Apple’s next event

Image Credit : apple

06 Sep

First ID Buzz test vehicle revealed by Volkswagen and Argo AI for Autonomous Driving

First ID Buzz test vehicle revealed by Volkswagen and Argo AI for Autonomous Driving

Image Credit : Volkswagen Group

06 Sep

Millions of qualified job candidates are being rejected by Automated hiring software by mistake

Millions of qualified job candidates are being rejected by Automated hiring software by mistake

Image Credit : Getty images

02 Sep

Ar startup, whodat, is being acquired by byju’s

Ar startup, whodat, is being acquired by byju’s

Image Credit : Byju's

02 Sep

The future of Apple's iPhone Mini hangs in the balance after the iPhone 13.

The future of Apple's iPhone Mini hangs in the balance after the iPhone 13.

Image Credit : cnet

01 Sep

LinkedIn is going to work on short-form video and is scrapping its Stories feature for it.

LinkedIn is going to work on short-form video and is scrapping its Stories feature for it.

Image Credit : Getty images

01 Sep

'Super Follows', twitter’s new feature will now let users charge for exclusive tweets

'Super Follows', twitter’s new feature will now let users charge for exclusive tweets

Image Credit : cnet

31 Aug

Square is launching a new paid subscription called as Invoices Plus

Square is launching a new paid subscription called as Invoices Plus

Image Credit : Getty images

30 Aug

Spatial audio effects are being added to clubhouse to make users feel like they’re really in the room

Spatial audio effects are being added to clubhouse to make users feel like they’re really in the room

Image Credit : Getty images

30 Aug

Ola electric is expected to raise at over $2.75 billion valuation

Ola electric is expected to raise at over $2.75 billion valuation

Image Credit : Getty images

26 Aug

AI is being used to reboot brand-client relationships

AI is being used to reboot brand-client relationships

Image Credit : Getty images

26 Aug

Taktile is making machine learning easier in the financial industry

Taktile is making machine learning easier in the financial industry

Image Credit : Taktile

26 Aug

A cloud native API gateway and service mesh is integrated by Solo.io into its enterprise platform

A cloud native API gateway and service mesh is integrated by Solo.io into its enterprise platform

Image Credit : Getty images

26 Aug

YouTube has removed 1 million videos for dangerous COVID-19 misinformation

YouTube has removed 1 million videos for dangerous COVID-19 misinformation

Image Credit : Getty images

24 Aug

Instagram ditched ‘swipe-up’ links for stickers

Instagram ditched ‘swipe-up’ links for stickers

Image Credit : techcrunch

24 Aug

Khatabook, india’s bookkeeping platform raises $100 million for merchants

Khatabook, india’s bookkeeping platform raises $100 million for merchants

Image Credit : Getty images

23 Aug

TikTok Effect Studio, Tiktok’s own AR development platform

TikTok Effect Studio, Tiktok’s own AR development platform

Image Credit : Getty images

20 Aug

‘Geofence warrants make up one-quarter of all US demands’ said google.

‘Geofence warrants make up one-quarter of all US demands’ said google.

Image Credit : techcrunch

20 Aug

‘The Tesla Bot is coming’ confirms Elon musk

‘The Tesla Bot is coming’ confirms Elon musk

Image Credit : tesla

20 Aug

Companies are betting on ‘Data must value people as much as AI’

Companies are betting on ‘Data must value people as much as AI’

Image Credit : Getty images

20 Aug

Twitter is rolling out a series of improvements to its Direct Message system

Twitter is rolling out a series of improvements to its Direct Message system

Image Credit : Getty images

17 Aug

Crypto developer was tapped by twitter which lead ‘bluesky’ to decentralize social network effort

Crypto developer was tapped by twitter which lead ‘bluesky’ to decentralize social network effort

Image Credit : Getty images

17 Aug

Spin’s electric scooters and bikes are now available on Google Maps

Spin’s electric scooters and bikes are now available on Google Maps

Image Credit : spin

16 Aug

Qatar’s Food Delivery Startup: Fingertips grows from 0 to 300 million+ QAR in order value.

Image Credit :

16 Aug

Voluntary ID Verification will soon be available globally by Tinder

Voluntary ID Verification will soon be available globally by Tinder

Image Credit : tinder

13 Aug

Samsung Galaxy Buds 2 review got out of their own way

Samsung Galaxy Buds 2 review got out of their own way

Image Credit : Brian Heater

13 Aug

Airbnb and DoorDash reported earnings as COVID threatened to slow the IRL economy again

Airbnb and DoorDash reported earnings as COVID threatened to slow the IRL economy again

Image Credit : techcrunch

13 Aug

Disney+ beats is expected to reach 116 million subscribers in Q3

Disney+ beats is expected to reach 116 million subscribers in Q3

Image Credit : Patrick T. Fallon / Bloomberg / Getty Images

29 Jul

Zuckerberg told investors that he is turning trillion-dollar Facebook into a ‘metaverse’ company

Zuckerberg told investors that he is turning trillion-dollar Facebook into a ‘metaverse’ company

Image Credit : techcrunch

29 Jul

Spotify’s clone of Clubhouse tops 140K installs on iOS and 100K on Android

Spotify’s clone of Clubhouse tops 140K installs on iOS and 100K on Android

Image Credit : spotify

29 Jul

Advanced walking assistance system for visually impaired revealed by Ashirase, a Honda incubation

Advanced walking assistance system for visually impaired revealed by Ashirase, a Honda incubation

Image Credit : Ashirase

28 Jul

Twitter launched US e-commerce pilot that helped users to shop from profiles

Twitter launched US e-commerce pilot that helped users to shop from profiles

Image Credit : twitter

28 Jul

Walmart is selling its e-commerce technologies to other retailers

Walmart is selling its e-commerce technologies to other retailers

Image Credit : Getty images

28 Jul

Snapchat will now recommend spots to visit by adding my Places feature to Snap Map

Snapchat will now recommend spots to visit by adding my Places feature to Snap Map

Image Credit : Snapchat

21 Jul

Upvote and downvote buttons on tweets are being tested by twitter

Upvote and downvote buttons on tweets are being tested by twitter

Image Credit : twitter

21 Jul

UK man arrested for massive Twitter hack of 2020 that targeted Biden, musk

UK man arrested for massive Twitter hack of 2020 that targeted Biden, musk

Image Credit : bbc.com

20 Jul

Square launches business bank accounts from scratch

Image Credit : Square